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SIR BRADLEY WIGGINS ANNOUNCES NEW EVENT FOR PRUDENTIAL RIDELONDON

Document 100,000+ riders anticipated to take part on this yr’s pageant

Sir Bradley Wiggins met younger riders from three charities on the Lee Valley VeloPark at present as he formally launched the Prudential RideLondon-Surrey 46, the brand new occasion that shall be a part of Prudential RideLondon 2016, the world’s biggest pageant of biking, in London and Surrey on 30-31 July.

The Prudential RideLondon-Surrey 46 on Sunday 31 July is a 46-mile journey on traffic-free roads, beginning at Queen Elizabeth Olympic Park in east London instantly after the final begin wave of the Prudential RideLondon-Surrey 100, and ending on The Mall in entrance of Buckingham Palace. See route map here.

The brand new sportive (it’s not a race) has been created particularly for newer and youthful cyclists to encourage them to enter their first mass participation biking occasion and benefit from the freedom and camaraderie of Prudential RideLondon. Learn concerning the 46 here.

Sir Bradley stated: “This can be a implausible occasion for brand spanking new and younger riders. 46 miles continues to be a problem however it’s additionally an ideal introduction to biking on traffic-free roads and it’s an exquisite strategy to experience your first sportive. And nothing beats driving up The Mall and crossing the road in entrance of Buckingham Palace. Get on-line and enter as we speak!” 

Sir Bradley met riders from Greenhouse Sports activities and TeachFirst, two charities with younger novice riders supported by these charities taking over the problem of the Prudential RideLondon-Surrey 46. The younger riders have been supplied with new bikes and will probably be coached and supported as they practice for the 46-mile occasion on Sunday 31 July. He additionally hung out with wounded and injured Servicemen from the Invictus Video games Basis who will probably be participating within the Prudential RideLondon-Surrey 100.

“It’s a privilege to satisfy these riders,” stated Sir Bradley. “Prudential RideLondon has really impressed tens of hundreds to get on a motorcycle and experience. I hope that my profession evokes this era that something is feasible and to purpose for the celebs. I consider this pageant of biking is probably the most profitable legacy of London 2012 and it’s superb to see it develop and develop annually.”

About three,500 riders are anticipated on the beginning line at 0900 on Sunday 31 July. When riders have a confirmed place, they’ll be capable of select a selected begin wave and choose to experience with buddies, with different first timers, in all feminine waves, with U18s or as people.

Mike Wells, Prudential’s Group Chief Government, stated: “One of many elementary values of this nice pageant of biking is its inclusivity. The addition of the 46-mile occasion additional demonstrates that Prudential RideLondon has one thing for everybody.”

Ben Plowden, TfL’s Director of Floor Technique and Planning, stated: “The brand new 46 mile problem is a good way to encourage new or much less skilled cyclists to participate in what’s a incredible pageant occasion. This yr Prudential RideLondon is about to be greater and higher than ever earlier than and we’re actually happy to be part of it.”

The general public poll entry system for the 2016 Prudential RideLondon-Surrey 46 is now open at www.prudentialridelondon.co.uk and closes when 15,000 riders have registered or on 28 April 2016, whichever is the sooner. Candidates shall be knowledgeable whether or not they’re profitable or not within the poll earlier than the top of Might 2016. The price of entry is £39. 

The Prudential RideLondon-Surrey 46 will route riders alongside Hampton Courtroom Means, enabling 22 miles of the route by means of Surrey to be opened 30-45 minutes sooner than in earlier years. Native entry to and from Thames Ditton by way of Embercourt Street might be maintained all day on Sunday 31 July. 

Richard Walsh, Surrey County Council’s Cupboard Member for Localities and Group Wellbeing, stated: “There may be little question that the Prudential RideLondon-Surrey 100 has impressed many extra individuals to get on their bikes and luxuriate in the advantages of biking and this new 46-mile experience will broaden the attraction of the pageant nonetheless additional, whereas additionally permitting a 22-mile stretch of the route by means of Surrey to be reopened to visitors as much as 45 minutes earlier.”

Councillor Mary Sheldon, Portfolio Holder for Leisure and Tradition, Elmbridge Borough Council, Surrey, stated: “We’re thrilled to have the brand new Prudential RideLondon-Surrey 46 route within the Borough of Elmbridge. We’re all the time eager to advertise the advantages of bodily exercise and we hope that having an occasion for novice and leisure cyclists coming into the Borough will probably be an inspiration for all. We’re wanting ahead to cheering on all of the members as they journey by means of Elmbridge.”

The organisers of the weekend pageant of biking will ship an in depth group engagement programme with the help of Transport for London (TfL), the London boroughs on the route and Surrey County Council to assist residents and companies alongside the route plan forward. This can embrace pre-awareness marketing campaign posters on the transport community, a collection of buyer info emails and a leaflet drop in July to 1 million+ residents and companies alongside the route. Info on journey disruption and recommendation is on the market on www.tfl.gov.uk/ridelondon. To keep away from delays over the occasion weekend, wherever attainable all drivers are suggested to keep away from areas close to the occasion routes.